Content & channels
SEO clusters, owned-channel publishing engines, social factories and eval-gated drafting pipelines.
9 PLAYBOOKS · GROWING
AI studio news pipeline to LinkedIn content
Monitor frontier AI studio releases, draft LinkedIn posts on what each release means for marketers, plus audio or video demos via ElevenLabs and Higgsfield.
Training-content engine for endurance brands
Build a year-round educational content series from a brand's coaching POV. Training, periodisation, recovery and mental work formatted for endurance audiences.
Race-result content engine, timing data to editorial recap
Turn live timing data, lap splits and race officials' results into editorial recap content within 90 minutes of race finish. Fact-checked, voice-gated, ready to ship.
Segment-specific b-roll, AI-augmented production for endurance
Plan and produce b-roll across road, gravel, trail, swim and triathlon. What is worth shooting, what AI can augment, what AI cannot touch.
Video script system, brief to shootable script
Convert a marketing brief into a shootable script with beats, b-roll suggestions, captions and a thumbnail brief. Saves a producer a week of prep.
Social-content factory with channel-native generation
A production line for organic social that respects native form on each channel. Generates the week's content from a single brief, gates per channel.
Earned-media pitch generator with journalist matching
Match a story to the journalists who actually cover that beat, draft personalised pitches against their recent work, gate against the patterns editors hate.
Eval-gated drafting pipeline
A drafting pipeline that scores its own output against four objective gates before a human sees it. Triples editorial throughput without dropping the standard.
SEO cluster generator, pillar, spoke, intent map
Build a defensible topic cluster from one seed keyword. Intent-mapped, GEO-aware, with the eval criteria for surviving the next algorithm update built in from day one.